# Buffalo Anxiety, Website & Brand Case Study > Service information, mobile forms and focused search paths give prospective Buffalo Anxiety patients a more considered way to take the next step. Canonical URL: https://vancouverwebsitedesign.com/work/buffalo-anxiety/ --- Published project Buffalo Anxiety A calmer route from healthcare search to patient intake Year 2024 Industry Healthcare Scope Website Design Timeline 2 months Archive 7 published artefacts 01 Starting condition What needed to change People considering support needed useful information and a manageable intake route at a moment that could already feel demanding. Healthcare websites carry a high responsibility for clarity. Prospective patients must be able to understand services, assess whether a practice is relevant and reach forms without navigating vague promises or unnecessary complexity. Buffalo Anxiety also serves an audience that predominantly arrives on mobile, so the experience had to remain legible and practical on smaller screens while presenting the practice with care and professional credibility. Executive summary Summary Business condition People considering support needed useful information and a manageable intake route at a moment that could already feel demanding. Organizing decision A reassuring website, responsive forms and focused search activity were aligned around the same patient journey. Studio contribution Healthcare UX & Digital Intake What you can inspect The work, and the decisions behind it. Selected artefacts Selected detail from the project. The sequence moves from the lead expression into interface, content and implementation detail. Every imported image remains available in the complete project archive below. 01 Brand identity design for 'Buffalo Anxiety' on a mental wellness theme. 02 Professional website design with clear navigation and engaging layout. 03 User typing on tablet displaying modern website design for therapy services. 04 Client-centered website design on tablet, showcasing responsive UI for website design. View the full image set 3 more images 05 Person viewing a clean website design on a tablet, showcasing responsive layout. 06 Woman and child on a dock, a thoughtful journey with website design. 07 the studio Dave Curtin, senior leader for website design. 02 Design response The organizing idea A reassuring website, responsive forms and focused search activity were aligned around the same patient journey. Branding, UX strategy, website design, digital forms and Google Ads management were treated as connected parts of the intake experience. Clearer navigation and mobile responsive forms help people reach the right information and complete practical steps, while the visual identity keeps the tone composed. Paid search directs relevant local intent toward focused practice content rather than relying on a generic directory experience. 03 Published process How the work moved The work began with the questions patients ask between an initial search and a completed form. We mapped the route through service information, confidence checks and form completion, then prioritised responsive structure because 77% of users visited on mobile. Google Ads activity focused on high intent terms such as ADHD testing in Buffalo, with landing paths designed to support understanding and next steps. Throughout, the copy avoided promises about care outcomes and kept the website's role clear. 04 System delivered 01 Healthcare UX & Digital Intake 05 Evidence standard What we publish Published work, with its source. This profile carries the complete published project image set and identifies its source. Commercial results and third-party endorsements appear only when their source and publication status are clear. About the work These case studies use published project material and state what the studio contributed. Commercial results and client quotes appear only where they can be substantiated. [Original published case record](https://brainstorm.ie/work/buffalo-anxiety) Next project Go Wild Magazines Connecting domestic tourism stories across print and digital publishing View case Working on something similar? Describe the situation and what you already have in place. I will suggest the smallest sensible next step, which is not always a project. Discuss a similar project Back to all work